Industrial Design
Successful industrial design is the nexus of art and science, combining engineering with emotional response, manufacturing with marketing, and form with function. The power of industrial design is the ability to humanize product design and breathe life into brilliant concepts.
Design Research
Using a designer’s eye, we think comparatively and competitively to find the best solution.
Concept Development
Based on your product’s needs and attributes, we create concepts imagery ranging from “mild to wild”.
Photoreal Rendering
Visual communication goes a long way to establish belief in your concept.
Ergonomic Design
Visual communication goes a long way to establish belief in your concept.
Engineering: Mechanical, Electrical, Software
ROBRADY appreciates the synergy between design and engineering inherent in every successful product. From the first sketches through the final roll-out, our team continually evaluates both engineering and process to ensure we’re meeting all regulatory standards from ASME to UL while also delivering effective solutions to satisfy the needs and desires of the marketplace.
Digital Modeling
Employing a wide array of state-of-the-art software, we can create incredibly detailed models and surfaces in 3D.
Analysis + Testing
Inherent in the our philosophy is an appreciation for the synergy between design and mechanical aspects of a product.
Design for Manufacturing
How a product is made and how it is put together have an enormous impact on its overall market success.
Electrical Engineering
With software such as Altium Designer, we can handle circuit board design and layout.
Rapid Prototyping + CNC Machining
At ROBRADY, our multi-disciplinary culture and design thinking methodology shapes everything we do. Each iteration combines our engineering and design expertise into highly efficient and cost-effective prototypes—from fast-turn ergonomic models used for validation to more polished versions that offer a look at the finished product to come.
Ergonomic Studies
We use various materials such as clay, foam or 3D Prints to study how form will facilitate function.
Form Studies
We use various materials such as clay, foam or 3D Prints to study how form will facilitate function.
Proof of Concept
While not sexy, these models are critical for examining a concept’s functionality.
Test Models
These models embody form and function and have a variety of major advantages.
Graphic + Interactive Design
User interface and user experience (UI/UX) is a critical feature of instrumentation and visual displays in everything from cars to marine craft to industrial equipment, down to your smart phone app. Our expertise in graphic and interactive design also includes an understanding of the growing impact that VR, AR, and MR technology has on human-machine interface (HMI). This allows ROBRADY to stay at the forefront of a constantly evolving field of design.
Product Graphics
We start on day one to ensure your product excites the eye and the imagination.
User Experience (UX)
All experiences start centered on the user’s needs.
Interface Design
We work to create interfaces that are both extensions of the user and easy on the eyes.
Packaging Design
ROBRADY’s comprehensive packaging design considers logistics as well as looks.
Program Management
We manage every aspect of design, development, and production. From product requirements to resource allocation, we establish clear objectives and deliverables, set sustainable timelines and effective metrics so our internal and external stakeholders can measure the success of ROBRADY’s research to reality process.
Communication
While project managers are the primary client liaisons, we welcome client participation at every project stage.
One Stop Partner
The client is an integral part of ROBRADY’s formula for success.
Quality Control
ROBRADY espouses the KAIZEN philosophy of continuous improvement.
Risk Mitigation
Whether a low or high volume project, we manage every factor of the production process.
